What’s In It For Me: The Key to Engaging Your Audience
You. This article has been written especially for you. In the relentless digital age, persuasion is 99% attention 1% inspiration. Without immediate engagement, your content is…
You. This article has been written especially for you. In the relentless digital age, persuasion is 99% attention 1% inspiration. Without immediate engagement, your content is…
The Pitfalls of “I” and “We” in Communication Have you ever gotten sweaty palms in a meeting or on stage? If you have, I want to…
Have you ever felt stuck or unsure about speaking up, sharing your thoughts, or being your true self? We often blame the outside world for not…
Welcome to my radically honest review of the 02022. You can find out what happened in the past eight years at these links: 02014, 02015, 02016,…
In a rapidly changing business landscape, learning and development professionals must actively ensure that their organizations can adapt and evolve. The science of storytelling can be…
In this article you will learn everything you need to know about Business Storytelling. The science of storytelling can be a powerful tool in the hands…
By Tommaso Lana and Matteo Cassese Social and emotional learning is at the core of a modern, equitable and inclusive society. For the past fifteen years,…
02021 has been a surprisingly great year for me, one of the best of my life. Until they learn about semantic SEO (or read this review),…
I came out as gay for the first time in 1991 to my best friends in Rome, Italy, when I was 14. As of today, in…
I will concentrate specifically on digital marketing audits and tell you everything I know. A marketing audit is a great opportunity to provide learning opportunities to…
Every year since 02014, I’ve published an honest and public review of the year. A certain degree of fear is vital (wear your mask, wash your…
The trait most likely to bring you success in marketing is listening. Lucky me… My customers heard: “Matteo is open to be our coach, to be…